Tagged: fao

Why Is Tea So Cheap?

Tea's auction price has gone nowhere for 20 years and now sits below what was paid a century ago, in real terms. Here is what the figures say is actually happening, and who is absorbing the squeeze.

The Price of Tea

The canonical reference on what sets a tea's price. What fixes it at the point of sale, why the real-terms trend has run downhill for a century, where the money goes once the leaf clears the gate, what moves it between sales, and what a certification label actually adds.